In a marriage made in Texas heaven, the San Antonio Spurs and Whataburger, a San Antonio-based company, have released a new clothing collaboration ... Strategy for Spurs Sports & Entertainment.

Whataburger’s Chief Marketing Officer Scott Hudler added that the collaboration was a testament to the shared roots of both companies. “Think timeless style with a splash of spicy,” Hudler said.

During Whataburger's 75th anniversary year, the chain is teaming up with Country star Lainey Wilson as an official brand ambassador for 2025 — and the collab sparked a special deal coming Tuesday.

GREENSBORO, N.C.--(BUSINESS WIRE)--Iconic denim brand Wrangler® and beloved Texas-based Whataburger are serving up a sizzling new apparel collaboration just in time for the Texas rodeo season.