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Starbucks, Brian Niccol
Starbucks is slashing 30% of its offerings because CEO Brian Niccol says its menu has become ‘overly complex’
Starbucks is slashing 30% of its offerings because CEO Brian Niccol says its menu has become ‘overly complex’ Starbucks CEO Brian Niccol said 30% of the company’s food and beverage items would be eliminated by September as part of its “Back to Starbucks” plan.
Starbucks CEO Brian Niccol: Starting to see progress in our turnaround plan
Starbucks chairman and CEO Brian Niccol joins 'Squawk on the Street' to discuss the company's quarterly earnings results, state of the company's turnaround strategy, managing mobile vs. in-store orders,
Starbucks CEO Brian Niccol awarded $96 million pay package after 4 months on the job
Starbucks CEO Brian Niccol was recently awarded a $96 million compensation package after four months of leading the company.
2d
on MSN
Starbucks’s new boss is banking on ‘mug hugs’ to get customers to hang around longer
Brian Niccol, the new CEO of Starbucks, has identified mugs as an integral part of his turnaround plan. As Brian Niccol ...
20h
Starbucks: The Niccol Era Has Begun, But Don't Be Giddy Yet
Starbucks' Q1 earnings showed a positive start under CEO Brian Niccol, despite continued downward trends in key metrics.
1d
Starbucks CEO says a turnaround is underway, with no timeline on the table
"I think we're definitely in the middle of a turnaround," Niccol said on Yahoo Finance (video above). The former Chipotle CEO ...
1d
on MSN
Starbucks Is Trimming 30% of Its Menu
Starbucks is cutting nearly a third of its menu. During the coffee chain’s earnings call on Tuesday, Jan. 28, CEO Brian ...
2d
Starbucks Reports Weak Earnings as It Tries to Woo Back Customers
That showed in the company’s results. While improving, revenues and same-store sales were still lackluster, as Starbucks ...
Restaurant Business
2d
Brian Niccol's plan for Starbucks: More Starbucks
The coffee giant believes it can double its company-store count in its home market. It is also planning major menu cuts and ...
restaurantdive
1d
Brian Niccol wants to double Starbucks’ US footprint
A host of changes to stores and operations could help Starbucks escape its sales trouble, and executives are already planning the company’s next move.
1d
Starbucks plans menu makeover. What it could mean for Michigan customers
Starbucks lovers, time may be limited to grab your favorite menu items in Michigan. The company is planning to cut numerous ...
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