Apple introduced iCloud back in June 2011 ... but there’s probably some well-thought-through business reason for not wanting to do that. So, instead, I have an easier proposal.

When you buy through our links, Business Insider may ... help your iPhone (and all other Apple devices) store it all somewhere, Apple offers something known as iCloud storage.

Apple is reportedly preparing to launch a new iCloud service called Confetti to manage events and invites in iOS 18.3 and later.