She adds that brat summer offers more freedom than other movements such as 2019's 'hot girl summer,' suggesting ... easy marketing technique.. and the meme-ability and virality of it is what ...

“Hot girl summer, there’s expectations attached to that label,” Indeka says, “but Brat summer is more freeing ... marketing technique [...] ad the meme-ability and virality of it ...

the pop stans are officially celebrating the rise of a brat summer. What does it mean to be a brat? Brat girls are taking to social media to define what it means to be a brat. In many ways ...

"Brat girl summer" – unpick this trends and suddenly ... And paying tribute to Charli XCX's minimalist green album cover, masses of memes and photos are showing up online with green backgrounds ...

Charli xcx "throwing support behind a female candidate in the name of 'girl power' feels kind of ... the final nail in the coffin of the brat summer meme", wrote Mother Jones's Sophie Hurwitz.