LEGO is looking to make the virtual experience a bigger part of its brand, and that likely includes new games.
Gaku Susai, Chief Product and Experience Officer at The Pokémon Company International, said: The Lego Group and Pokémon have ...
“We can say, as long as we’re under the Lego brand, we can cover experiences for kids of all ages, digital or physical.
Lego and Pokémon announced that they've entered into a multi-year partnership to bring "Lego Pokémon" to life in 2026.
LEGO has posted record profits in 2024, as the company seeks more LEGO video games for all ages to be released.
LEGO is creating an in-house game development studio to work on future projects, as well as to build new ties to outside ...
Lego Pokémon is coming next year as toy maker teases Pikachu sets - The company is teasing new sets based on the smash hit gaming franchise.
LEGO has announced it's setting up its own video game development studio and will be bringing the production of LEGO titles ...