Matilda Djerf seems to be angling for a rebrand after her Djerf Avenue scandal with a new brown hair colour. We investigate.

Matilda Djerf launched her namesake fashion line ... As much volume and bounce as my short hair will allow (or a sleek bun, assuming my teeny-tiny bangs cooperate) I test nearly every product ...

In an Instagram post on Tuesday, Matilda Djerf said she was “genuinely ... Known for her “clean girl” aesthetic looks and bouncy hair, Djerf recently had a prominent campaign with model ...