Ricky Stenhouse Jr. has confirmed a major sponsorship deal with the famous drinks brand SUNNYD for the upcoming NASCAR season. This partnership will see SUNNYD return as a sponsor for HYAK ...

As a result of the deal, Anheuser-Busch will be NASCAR's "Official Beer Sponsor" and the title sponsor of the Busch Light Pole Award. As NASCAR and Anheuser-Busch extend their celebrated ...

In today’s world, digital is king, and you may think that this is not something that racing has adopted, but you just wait and see. Racing organizations such as NASCAR and Xfinity, Formula 1 and many ...

No, we're not kidding. On Wednesday, a company called Womanizer revealed that NASCAR won't let them sponsor a driver. For those not familiar with the brand, they specialize in creating intimate ...

Casey Mears secures new sponsors **Coble Enterprises** and **Canter Power Systems** just before the Martinsville race, ahead ...

Lydia Mee is a contributing sports writer located in the West Midlands, England. Her focus is on F1 and NASCAR. She has in-depth knowledge of Motorsport as a whole. Lydia joined Newsweek in March ...