When it comes to Super Bowl advertising, PepsiCo wasn’t about to spend upward of $7 million to tout its eponymous cola or its popular sports drink that will already have real estate on both teams’ ...

PepsiCo will once again aim for awareness on behalf of a still-nascent brand with its big game commercial. For the second ...

Between seasonal flavors, cross-brand collaborations, and fan voting competitions, many Mountain Dew flavors are now ...

PepsiCo Inc. will respond to value-seeking US consumers with more variety in package sizes and healthier offerings, but won’t ...

Pepsi will be hosting a Super Bowl party like no other in the days leading up to the big day. The best part? The soda brand ...

In line with the company’s wider strategy to focus its innovation pipeline on products that meet nutrition and dietary ...

PepsiCo does not run from Baja Blast ... And the spot will integrate the Mountain Dude – hailing from the Dew family of products – to extend the brand. “Becky G. will resonate well with ...

PepsiCo does not run from Baja Blast ... And the spot will integrate the Mountain Dude – hailing from the Dew family of products – to extend the brand. “Becky G. will resonate well with ...