For any beauty lover, one of the most annoying issues to deal with is spending hundreds of dollars on makeup a year and ...

Primer is a makeup base applied before foundation to create a smooth surface, enhance the longevity of makeup, and improve ...

The secret? Makeup primer. I put it to the test with two different makeup primers over the course of a week. The most popular primer of choice in said TikTok videos is Elf's Power Grip Primer ...