Audi sets up new brand in China

Audi Launches New AUDI Brand Without Four-Ring Logo In China
AUDI, the child brand, is a joint venture between Audi and domestic powerhouse SAIC, led by Fermín Soneira, formerly Audi’s Head of Product Line for Electric Models. The concept shown today previews three future production models expected to roll out starting in mid-2025.
Audi launches China-focused EV brand with debut of E concept
To mark the launch of the AUDI brand and provide a taste of what's to come, Audi on Thursday rolled out the E concept, a svelte wagon based on a platform developed in partnership with Chinese auto giant SAIC.
Audi launches a new brand in China without the four-ring logo
Audi formed a partnership with Chinese state-owned SAIC Motors and placed its former electric models head, Fermín Soneira, as the new team's CEO. A new Advanced Digitized Platform was developed through the partnership, featuring an 800-volt architecture ...
Audi unveils new EV brand in China without four ring logo
Audi on Thursday unveiled a new electric vehicle brand in China whose cars will sport just the name AUDI and not its signature four-ring logo, a move aimed at attracting younger customers in the world's largest auto market.
Audi's Most Interesting EV Is Only for China
The cooperation will further expand the Audi portfolio of battery electric vehicles (BEV) in China and accelerate the company’s transformation in the world’s largest market.” AUDI plans to launch three production EVs for China based on this concept,
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SAIC’s Jeff Raver on Corporate Responsibility, Culture Change
For SAIC Vice President of ESG Integration and DEI Initiatives Jeff Raver, small acts can add up to big impacts when it comes ...
Chinese carmaker SAIC to sue EU over new 45% tariffs, stoking trade tensions
State-owned carmaker SAIC Motor said it will take Brussels to the European Court of Justice to "protect its legitimate rights ...
You've Never Seen An Audi Like This Before
But today in Shanghai, Audi showed that it's not taking this situation lying down. Meet its latest concept and brand: the ...
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Children Camp
SAIC is excited to offer in-person Children's Multi-Arts Camp for children ages 6-9 with an accompanying adult back on campus ...
Audi E Concept Is a 764-HP Electric Wagon for China
Audi is embarking on an overhaul in China through a joint venture with SAIC, with the E concept previewing a new lineup of electric vehicles tailored to China.
Who Owns Buick And Where Are Its Cars Built?
Buick is considered an American company through-and-through, but is that actually the case? Who owns the storied company and ...
SAIC To File Lawsuit Against EU Over EV Tariffs
The Shanghai-based SAIC Motor Corp, which owns the British automotive marque MG, is planning to file a lawsuit against the ...
SAIC's IM Motors kicks off level 2 plus autonomous driving road testing in Europe
IM Motors, a premium electric vehicle brand of Chinese state-owned SAIC , has started level 2 plus autonomous driving road ...
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SAIC Motor’s MG ES5 full-electric SUV goes on sale
On November 6, SAIC Motor's MG brand officially put its new compact all-electric SUV model, the MG ES5, onto the market, offering five trim levels with prices ranging from 116,900 yuan to 146,900 yuan ...