@khloekardashian The reality star and entrepreneur paired the very Y2K hairdo with an equally nostalgic makeup look: high-contrast lip liner, defined brows, and a soft smoky eye. Combined with her ...

Fashion trends always come full circle, and no comeback has been bigger than Y2K fashion. The bold, fun, and slightly chaotic aesthetic of the late '90s and early 2000s is still going strong in ...

When not following that rigorous protocol, I found myself making mental notes of the myriad aesthetic hairstyles dotted ... with an oversized scrunchie or Y2K-inspired slide clips.