The original Jim Beam Black Label ‘101 Months' was launched in the 1970s, matured for just under 8 and a half years, and ...

I recently spoke with Keegan-Michael Key about his new partnership with Jim Beam, designed to ease the pain of defeat for football fans when their team’s season ends.

The James B. Beam Distilling Co., as the distillery that makes Jim Beam is now called, makes a whole lot of other bourbon besides its core workhorse, White Label. Some of these whiskeys get a lot ...