AI usage is increasing in market research, with 62% of respondents to a Market Research Institute International (MRII) study ...

Manchester-headquartered product intelligence business Vypr has raised £5m in new funding, including private equity ...

Users of Omni’s platform can analyse data using SQL, spreadsheets, AI or point-and-click interfaces. Through the partnership, ...

Connected commerce company SMG and food delivery firm Deliveroo have agreed a strategic partnership to help grow Deliveroo’s advertising and media offer.

Shopper insight firm Behaviorally has appointed Katie O’Connor as senior vice-president, key accounts, in the company’s ...

Shopper insight firm Behaviorally has appointed Katie O’Connor as senior vice-president, key accounts, in the company’s ...

WPP has acquired data identity infrastructure company InfoSum as it looks to strengthen its AI-led data offer and allow ...

Learn how to navigate vast data from tracking studies by understanding which metrics align best with your goals.

Toxic online influences and a growing sense of disempowerment have led to a drop in support among young men for notions of ...

Insight communities specialist research agency KL Communications (KLC) has appointed Nicole Pineda as director, insights and ...

The Market Research Society (MRS) has opened nominations for its 2025 Research Heroes programme highlighting unsung heroes in ...

Market research agency DVJ Insights has opened an office in Norway as it looks to better support its Nordic clients and ...