BCCI's commitment to women's cricket pay equity seems unclear, with no recent retainership numbers released, raising concerns ...

UFC®, the world's premier mixed martial arts organization, and international iGaming brand Parimatch today announced a new marketing partnership that establishes Parimatch as UFC's Official Sportsbook ...

Nautilus Mobile is Krafton's first acquisition in India. The Pune-based gaming studio is best known for developing the Real Cricket mobile game franchise.

With digital dominance, strategic ad placements, and changing consumer behavior, the IPL marketing playbook is evolving. Who’s winning the brand war?

The BCCI announced the Indian Premier League in 2007 around the time the inaugural edition of the Twenty20 (T20) Cricket ...

Major League Cricket ... 4 a.m. to watch cricket being played overseas in England, Pakistan and India. The Unicorns want to capitalize on the fact that there is a major South Asian influence ...

The Asian Legends League (ALL) T20 is coming up with its inaugural edition, set to run from March 10 to March 18, 2025. The Miraj International Cricket Stadium in Rajasthan will host all the ...

Nathdwara is all set to host the Asian Legends League 2025 this month at the newly built cricket stadium. While the stadium has yet to be named officially, the organizers of ALL T20 refer to it as ...

India did not get the start they were looking for in their 2027 AFC Asian Cup third round qualifying ... United on loan from English Premier League side Leicester City, could not do much for ...

NHL fans are urging the league to bring back the iconic Stanley Cup Playoffs logo on the ice. They believe its absence ...

The addition of 27-year-old defensive midfielder Hamza Choudhury, who has played for Leicester City in Premier League and is on ... Buoyed by an away draw against Asian champions Qatar, India ...