An avid digital news reader often notices an ‘About Us’ section at the bottom of any press release. In public relations practice, this is commonly known as a boilerplate. Unfortunately ...

This article will take a deeper dive into one of the most important, yet often overlooked parts of a press release: the boilerplate. What Is a Press Release Boilerplate? A press release ...

and plenty of other people rely on boilerplate for efficiency’s sake. It would be a massive waste of time for a publicist to ...

The press release boilerplate is a standard part of every PR release format that provides information about your organisation. It typically includes your mission, history and key achievements ...