But “This week, the unmistakable flavour of Lea & Perrins is causing a real ‘sauce sensation,’ as old and new fans alike snap ...

Taking a page from social media, marketers increasingly taunt competitors by name to vie for young consumers’ attentions.

In this week's Ad Spot, Cadbury bridges language barriers with chocolatey unity, Chicken Licken tackles the fear of bones ...

Cadbury Dairy Milk India’s latest ad campaign has struck a chord online, with one video in particular earning widespread praise for its message on language inclusivity. The ad subtly addresses ...

The ad subtly reinforces this role by portraying English as an inclusive tool rather than a marker of elitism. Cadbury Dairy Milk India’s campaign does more than promote a product; it sparks a ...

Cadbury Dairy Milk’s latest campaign celebrates this power, encouraging people to look beyond their differences and embrace the sweetness of acceptance. In times when differences can build walls ...

It comes after Cadbury unveiled an ingenious new range of Dairy Milk chocolate bar wrappers that aim to resolve the age-old squabble over chocolate sharing. The wrappers are designed to allocate ...

At its core, the advertisement is a lesson in inclusivity. The scene unfolds with a group of Hindi-speaking women chatting in ...

MUMBAI: Mondelez's chocolate giant has done it again. Working with creative powerhouse Ogilvy, Cadbury has unleashed two delicious new digital films that are more than just ads – they're mini ...

A brand new Cadbury chocolate bar already being described as "the stuff of dreams" has begun rolling out in stores across the UK. The confectionery company is responsible for a range of popular ...

It’s as if Cadbury knew Tamil Nadu Chief Minister MK Stalin was going to stir the hornet’s nest and make national headlines ...