Amid the current challenging economic climate, brands must navigate rising costs while consumers seek to manage their ...

Your choice of media channel mix signals more about the quality perceptions of your brand than you might imagine.

Marketing in India is shedding its clothes. Brands are going ‘naked’. The more clothes you wear, the less appealing you are.

The past is never dead. It is not even past.” William Faulkner Some stories, no matter how much times passes, just never ...

Residents and workers agreed that it is not easy for young adults in the area to secure affordable housing and stable jobs, ...

The jewelry cases glitter under the lights like treasure chests, filled with costume pieces whose rhinestones catch the eye ...

The article discusses how human informed artificial intelligence is changing advertising copytesting for the better. Peter ...

The platform delivers creative ideation and generation at scale, with insights drawn from 100,000+ market-tested ads, said Anna Zdorenko, CEO of INCYMO.AI, in an interview with GamesBeat.

A California company has issued a voluntary recall for a dressing distributed to 18 states and sold under the Trader Joe’s ...

An audio postcard from Saigon, a personal tribute to a hometown movie theater, and a poem inspired by a tarot card reading-if ...

There is truly nothing new under the sun, but a few recently launched campaigns prove that there are fresh ways to say the ...

I love doing laundry. It’s therapeutic for me.” The truck makes twice-weekly stops at Pasadena’s First AME Church on Raymond Avenue. The Rev. Larry E. Campbell, its senior pastor ...