Explore how real-world brands are using AI to understand their audiences, anticipate churn and personalize at scale.

Business leaders often invest heavily in digital customer experience (CX)—optimizing websites, refining service interactions ...

At Google Cloud’s Next ‘25 conference, the tech giant will lay out innovations that speak to how brands and agencies can use ...

Put yourself in your audience’s shoes and be brave enough to admit when something you thought was working just isn’t.

HIAL airports are located at Inverness, Barra, Benbecula, Campbeltown, Dundee, Islay, Kirkwall, Sumburgh, Stornoway, Tiree ...

Among the most significant commerce and payments trends to watch for in 2025 are the rise of artificial intelligence (AI), ...

Three quarters (75%) of banks are exploring Gen AI deployment with 36% having already deployed or in the process of deploying it, while another 39% are considering opportunities for deployment.

Qualtrics' 'build, not buy' approach to agentic AI focuses on enhancing existing products with high user engagement, creating ...

Anurag Kumar, Chief Growth Officer, Eureka Forbes, shares why premiumisation is an integral part of the brand’s strategy, the ...

Closing the digital gap, often referred to as ‘digital transformation,’ is often the shortest path to realizing better ...

Connecting Retail report finds retailers identified networking and IT as the biggest frustration, with two-fifths suffering ...