Deion Sanders’ arrival as head coach of the Colorado Buffaloes marked a transformative era, propelling the university to ...

Deion Sanders’ arrival as head coach ... The University of Colorado reported record-breaking ticket and merchandise sales, fueling a remarkable net profit of $8.24 million, a sharp turnaround ...

Coach Prime arrived in Frisco, Texas, on Monday to monitor some of his Colorado players practicing for the Shrine Bowl.

Deion Sanders’ first year as head football coach of the Colorado Buffaloes brought in record numbers for ticket and ...

Deion Sanders and the Colorado Buffaloes football program have seen a meteoric rise in value and national prominence since ...

Deion Sanders' quarterback son, Shedeur Sanders, is preparing for the 2025 NFL draft after playing his last game in a Colorado jersey in the Alamo Bowl against the BYU Cougars. Meanwhile ...

Deion Sanders' quarterback son, Shedeur Sanders, is preparing for the 2025 NFL draft after playing his last game in a Colorado jersey in the Alamo Bowl against the BYU Cougars. Meanwhile, Shedeur's ...

Deion Sanders’ first year as head football coach of the Colorado Buffaloes brought in record numbers for ticket and merchandise sales, helping CU post a record amount of revenue — and expenses ...

Deion Sanders and the Colorado Buffaloes football program have ... television viewership, merchandise revenue, and national media attention. Sanders’ larger-than-life persona, combined with ...