THE AD: "At three, these legs are unstoppable," says Dove in its Super Bowl 59 ad, which shows a carefree little girl giggling and running. "At 14, she'll think they're unbearable." It's a gut ...

However, great footage has been circling online from Kendrick Lamar’s Super bowl half time show, giving us a better look at the excitement during rehearsals and even after the show. The insight ...

Dove's Super Bowl commercial focuses on women's sports for the second consecutive year, encouraging those around young girls to change the narrative surrounding their bodies that is driving some ...

For 20 years Dove has been the leader in women's confidence. But, by 2024, the beauty confidence space was overpopulated, blunting the brand's impact. It needed to break through the "purpose washing ...

When inside linebacker Zack Baun dove to intercept a pass from Patrick Mahomes at the Kansas City Chiefs’14-yard line in ...

This year, Dove is using its Super Bowl spotlight to send a message: The way we talk about girls’ bodies is pushing them out of sports. The 30-second spot, set to a cover of Bruce Springsteen’s Born ...

Time will tell whether Dove continues to experiment with comedy, but the brand has kept up its purpose-driven positioning elsewhere. A well-received ad at Super Bowl LIX earlier this month made with ...

The Arizona Cardinals had to land a big fish this offseason. No Sweat. They dove into the NFL free agency pool Monday and ...

Zack Baun felt at home with Philadelphia, eschewing the free-agent market for a three-year deal to stay with the Eagles after ...