The rest of the campaign is just as golden as her 35 Grammy trophies, with Beyoncé putting a glamorous spin on lingerie, the classic attire for fragrance ads. For her new perfume ad, Beyoncé ...

Now, Levis is cashing in on his love of mayo. On Tuesday, Hellman's Mayonnaise announced the release of a mayonnaise-inspired fragrance called "Will Levis No. 8, Parfum de Mayonnaise." A 30 ...

Using a large national panel (N = 1,506), the current research manipulated levels of nudity in fragrance ads and assessed key constructs including Sexual Self Schema, Sensation Seeking, and dimensions ...

The work by Spanish indie shop Burns plays on the notable Super Bowl ‘The Man Your Man Could Smell Like’ spot.

The ad campaign for Oh Lola, Marc Jacobs' recently launched fragrance starring US teen actress Dakota Fanning, has been banned in Britain. The Oh Lola ads which feature the teen actress Fanning ...

The ad was set to the tune of her Grammy Award ... one that embodies the radiant and unexpected facets of the new fragrance.' The post was a hit with the company's 3.9million followers, racking ...