Gucci is struggling. Gucci may be desperate. Today, the Italian house announced its appointment of Demna as its new Artistic ...

The great Gucci reset is here. On Wednesday, the Italian fashion house named Demna, the mononymic designer who transformed ...

On March 13, Gucci announced that Demna will be the brand's newest creative director. The 43-year-old designer was formerly ...

Ever wondered what brand logos really mean? Dive into the hidden symbolism and brand psychology behind famous designs, and ...

Gucci recently named Demna, the mononymic designer who transformed Balenciaga from a niche luxury house into one of the most ...

The luxury house will unveil the Art of Silk project, which includes the "90x90" artistic initiative with a global campaign ...

Of all the names rumored for the Gucci role over the last month—and there were a lot of them— Demna, who was announced as its ...

If he embraces Gucci’s history of sensuality while bringing in ... s brand has always been its boldness, expressed through logo mania, vibrant colors, and daring designs. I believe Demna ...

As guests milled around on the impressive glossy catwalk, laid out in the shape of a retro Gucci logo, all anyone seemed ... One theme of Gucci’s history that shouldn’t be forgotten is its ...

In this view, it would be lots of black baggy hoodies, pre-distressed logo prints ... reverential to the brand’s archive and history, but without being derivative. That feels like a perfect ...