Staying up to date with these digital advertising trends will enable you to make your advertising dollar go even further.

LinkedIn is providing its owner with a billion willing guinea pigs, perhaps giving it an edge in the ai race. With its profile pages and newsfeed, LinkedIn looks much like other social networks—until ...

MarTechBot is thinking ... We’ve updated this guide with data on the little-used feature that LinkedIn’s algorithm loves. Using LinkedIn personally is very different from using it for marketing. Fully ...

Walmart has acquired Vizio for $2.3 billion. The attraction to Vizio was based on its advertising software. WalMart acquired Jet.com in 2016 and shut it down just a few years after buying it.

Publicis has nabbed LinkedIn’s global media business, worth an estimated $250m, in a closed review against Dentsu. Both previously worked for the Microsft-owned business/social network. It’s yet ...

A major labor union launched a six-figure ad campaign on Tuesday featuring Tufts University Ph.D. student Rumeysa Ozturk decrying what it called an infringement on the First Amendment. The Service ...

marking a significant step in the video-game platform’s push to generate more revenue from advertising. Rewarded video ads allow users to earn in-game perks for watching up to 30-seconds of full ...

Soon after lawyer Paul Verrico posted a plea on LinkedIn for hand sanitiser for his cancer charity in March 2020, the chief operating officer of a large Hong Kong energy company offered to help.

It also faced trial over the DOJ’s other lawsuit that accused it of creating a monopoly in the advertising technology industry. The settlement comes after “extensive” fact discovery ...

Measurement and optimization to track performance across multiple campaigns and ad accounts can become overwhelming, which is why LinkedIn updated its platform to support advertising and marketing ...

Two senior Meta executives, announce their departures this week, after over a decade, marking a significant leadership transition at the tech giant.