Inlcuding online retailers and in-person stores.Whether you’re slathering on regenerative snail mucin or using textured face ...

She continues: 'As far back as then skincare was for everyone regardless of status, gender and wealth. So appearance and beauty is engrained from a young age and it is as intuitive as combing your ...

Tariffs could upend America’s love affair with Korean skin care.

Best drama nominations include 'Lovely Runner,' 'Trauma Code,' 'When Life Gives You Tangerines,' 'Doubt' and 'Jeongnyeon: The ...

On April 7th, the Baeksang Arts Awards office released the official list of nominees across television, film, and theatre. In ...

The South Korean Ministry of Culture, Sports & Tourism (MCST) conducted a survey of the popularity of the Hallyu Wave across the globe.

Did BLACKPINK's Lisa's character Mook die in The White Lotus Season 3 finale? The answer might surprise you. Here’s what really happened in the final moments of the season.

If you've ever wanted to try Korean makeup, this is your sign. We’ve gathered the best tips from top MUAs, so you can perfect ...

We've already seen our favorite celebrities slay the red carpet with their unique take on the Spring formal concept at the ...

Rashmika Mandanna often dazzles with Korean-style hearts and delivers the best K-fashion moments. Here are 5 times she absolutely slayed Korean fashion.

From glass skin to 10-step skincare routines, many of the most talked-about recent beauty trends were born in South Korea.

Over the years Color Wow founder, Gail Federici, has continued to expand the brand to include Money Mist, Root Cover Up, and ...