Matilda Djerf seems to be angling for a rebrand after her Djerf Avenue scandal with a new brown hair colour. We investigate.

Matilda Djerf. A Scandi lifestyle influencer, her heavily feathered hair and 70s-esque curtain bangs are a large part of why the cut has taken off in such a huge way. A claw clip and curtain bangs.

With Matilda Djerf’s Hollywood hair-do on so many people’s mood boards ... on-the-go styling gel After getting her signature bangs cut in 2017, Djerf told me she had to combine two or three ...

At just 26 years old, Swedish influencer Matilda ... hold our hair in curly or straight styles, while the gel helps to tame flyaways and define curls. To celebrate the launch of Djerf Avenue ...