Matilda Saga Albertina Djerf, co-founder of fashion brand Djerf Avenue, was accused of perpetuating a toxic workplace. The 27-year-old influencer was named in an exposé by Aftonbladet.

Matilda Djerf reportedly told AFT that she takes the criticism "very seriously" and is "truly sorry." She said she didn't "relate to all the claims that have been made" but is actively working ...

Matilda Djerf/Insatgram. Influencer Matilda Djerf is addressing claims of misconduct at her namesake fashion and lifestyle company. In a report published by the Swedish publication Aftonbladet, ...

Matilda Djerf responded to backlash over a recent report accusing her of fostering a toxic work environment at her company, Djerf Avenue. The 27-year-old entrepreneur addressed the allegations in ...

Djerf has 3 million Instagram followers and 1.5 million TikTok followers. In 2023, she was named to the Forbes 30 Under 30 list . Her company prided itself on promoting models of all shapes and sizes.

Djerf Avenue founder, Matilda Djerf who made Forbes 30 under 30, has been accused of 'regularly' making employees 'cry' as her 'inclusive and supportive' workplace comes under fire.

Gen Z It Girl and founder of Djerf Avenue, Matilda Djerf, has been called out by former employees who have come forward with serious allegations.

Matilda Djerf, a Swedish influencer and co-founder of the popular fashion brand Djerf Avenue, has responded to accusations that she created a climate of “psychological terror” in her workplace.

If you don’t know Matilda Djerf by name, you might know her by her hair. Blonde and thick with swoopy bangs, Ms. Djerf’s hair has inspired many TikTok-motivated haircuts in recent years. A ...

Djerf Avenue's focus on inclusivity, sustainability and kindness saw Matilda land on the Forbes 30 Under 30 in 2023, as well as earning a revenue of around $34.5 million (£27,329,978.85) in 2022 ...