Beyond Vanity Metrics: How Brands Are Measuring Social Media Impact
Measuring social media impact in 2025 requires looking beyond vanity metrics. Discover key strategies and tools to boost engagement.
Target retreated on DEI. Then came the backlash
Target is facing backlash for its DEI pullback from customers, the heirs to one of its founders and civil rights activists.
Exchange 4 Media6h
Dream11 brings cricketing icons together for ‘Champions Ka Game’ trophy campaign
The campaign features Virat Kohli, Rohit Sharma, Jasprit Bumrah, Rishabh Pant, Suryakumar Yadav and Ravindra Jadeja among ...
Bell Media12h
Bell Media Homepage
ensuring optimal marketing efficiency and effectiveness for reaching the largest audiences across Canada. Thank you for your interest in Bell Media. Please fill in the form below to let us know more ...
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From paid media to Pavlov: The psychology of performance marketing
From paid media to Pavlov, how does psychology drive stronger brand loyalty and better customer retention? Follow Correlate’s thinking for the ‘why’ behind using psychology for campaign performance.