I’m not ready to move in” – it’s a common refrain among prospects going through the senior living sales journey. Often this is a result of the fact that ...

The City of Kalamazoo is inviting downtown businesses to apply for grant funding through MEDC's "Match on Main" program.

Worksheets pack tons of value because ... it may be well worth it when it comes to growing your audience and sales. Shake Up Your Marketing Campaigns With Uncommon Content Formats There are ...

Stop guessing what your customers value in your product or service. Use conjoint analysis to determine what features are most important to them and have the data to support your decisions. Conjoint ...

When product and sales teams collaborate effectively, they create a virtuous cycle where great products fuel sales and sales ...

She had treated the book as the final product instead of a business tool. There was no clear path to coaching, workshops, or ...

From Mother’s Day to World Chocolate Day, special occasions are creating powerful promotional windows for confectionery ...

Sale 2025 is filled with deals on some of Oprah’s Favorite Things, including the Ninja Creami, Beats headphones, and Barefoot ...

A $5 Meal Deal activation grew total confection and packaged beverage category sales during the promotion. As inflation ...

Paul Nugent, CMO of Crocs’ Heydude, joins the Marketer’s Brief podcast to talk about reigniting the footwear brand through ...