A beauty editor reviews Selena Gomez's new Soft Pinch Bouncy Blush from Rare Beauty and compares it to the brand's viral Liquid Blush.

Stop scrolling and start shopping, as Boots has just announced it now stocks four beauty brands that are trending on social ...

Make no mistake, however intimidating it may seem, lilac blush isn’t anything new for those of us familiar with Korean ...

Use a concealer to cover blemishes and brighten under your eyes. For a Korean look, choose a light, creamy concealer. Apply a ...

Star ingredients include hyaluronic acid, collagen, centella asiatica, ginseng, and tea tree oil to nourish and calm skin.

Nail art in South Korea is basically a full-time sport, with salons pushing creative boundaries and experimenting with ...

The £4 concealer, the £6 hair mask – roll up, roll up for the brand new beauty and wellbeing steals that we've been fighting ...

Essence: One of the unique steps in a Korean facial is the application of an essence, a lightweight liquid that hydrates, nourishes and improves skin texture. It’s considered the most important step ...

Studio Élan's Please Be Happy is a soft, comforting and thoughtful Slice-of-Life visual novel with some great voice work ...

As cruelty-free products become more popular in South Korea, vegan brands have started popping up, including Unleasha. The ...

Amorepacific’s Sulwhasoo has launched a reimagined and reformulated Concentrated Ginseng Rejuvenating Collection. This ...

"One of the main differences between Korean and Western sunscreens is that there are more advancements and innovations in UV ...