It's been seven years since a team took the court in the men's basketball tournament wearing jerseys that weren't Nike, Under ...

Shares of Puma tumbled Wednesday, nearing a nine-year low, after the German sportswear group warned that geopolitical ...

All American Sports has been proudly serving the Colorado Springs community with its custom apparel and sports equipment. Owner Pete Fowler joined Loving ...

Ball parlayed the family's fame into the sports apparel company Big Baller Brand, which he co-founded in 2016. Ball is not the only member of the family who has dealt with medical adversity.

The highly anticipated Brazil Legends Tour, a landmark event aimed at revolutionizing football development in India, is ...

In a market where a single trading card can command an eight-figure sum, never underestimate the lengths some fans will go to ...

Check out these eight items from Adidas Golf to get you ready for the upcoming golf season, including the Samba Spikeless ...

Teams chosen to receive the grant would have all its players outfitted with brand-new Under Armour jerseys and cleats.

Reebok's new collection will focus on performance, featuring design elements tailored for versatility both on and off the ...

Bryson DeChambeau are leveraging YouTube to build big businesses. Private investors are taking notice—and cutting big checks ...

USA TODAY Sports requested all forms of compensation for the men’s basketball head coach, and/or acquired the federal tax ...

A year or two ago Wisconsin basketball players were asked to name the best dressed ... turning his passion for style into his ...