Audi has launched a new electric vehicle (EV) sub-brand in China as part of an expanded joint venture with long-time partner ...

Audi on Thursday unveiled a new electric vehicle brand in China whose cars will sport just the name AUDI and not its ...

Audi is making a big change to its branding for the Chinese market with a new logo that lacks the automaker’s famous ...

To mark the launch of the AUDI brand and provide a taste of what's to come, Audi on Thursday rolled out the E concept, a ...

AUDI, the child brand, is a joint venture between Audi and domestic powerhouse SAIC, led by Fermín Soneira, formerly Audi’s ...

After months of rumous, Audi has unveiled a new EV range in China, sporting, instead of the rings (arguably one of the best ...

The concept heralds a new iteration of Audi, which is partnering with Chinese conglomerate SAIC. While Audi has sold cars in ...

Striking new look, 435-mile range, 745bhp and not a single four-ring badge. Welcome to Audi's Chinese EV brand: AUDI ...

Audi's newest concept has a familiar name—the Audi E—but a very different vibe. This electric wagon is aimed at winning back ...

In partnership with Chinese automaker SAIC, Audi plans to launch its first car from the new brand by the summer of next year, marking a strategic move to strengthen its presence in China's growing EV ...

The Lucid-like concept car previews upcoming models from Audi's new China-exclusive AUDI sub-brand.

Confused? So are we. It's like the marketing team just gave up.