It can be difficult to categorize places that share elements of many different restaurants. This includes interpreting ...

Starbucks union delegates voted to reject the company’s latest contract proposal, which organizers say falls short by only ...

Starbucks' "Back to Starbucks" strategy under Brian Niccol lacks substance, and stock performance has been disappointing.

Key Takeaways Starbucks CEO Brian Niccol has been busy with a turnaround plan at the coffee chain since taking over last fall ...

CEO Brian Niccol’s goal to restore some of the coffee chain’s former homey feel includes baristas adding upbeat greetings and ...

Starbucks has seen 'early signs' that customers are choosing to stay at its coffeehouses longer to take advantage of the free refill perk.

Since taking over the role as Starbucks' CEO, Brian Niccol has emphasized the need to bring the company back to its roots by ...

The new dress code is just the latest tweak under CEO Brian Niccol, who aims to return the coffee chain’s image from a ...

I’ve been going to Starbucks Corp. (NASDAQ: SBUX) since the 1980s. I’ve been to locations in Europe, Japan, and nine states.

Starbucks is creating a new dress code for store employees in an effort to revamp its cafes. Here are the new guidelines.