The LePub effort, which lit up TikTok, aimed to reinforce the chocolate brand’s role as an iconic travel gift.

Pete Lempert, who took over as CEO of TRG in March, explains how he's getting the agency back on the industry's radar five ...

AI agents can now speak with creators for brands, handling tasks ranging from initial outreach to sending out briefs and follow-ups.

Pete Lempert, who took over as CEO of TRG in March, explains how he's getting the agency back on the industry's radar five years after its founder's resignation.

Technology changes the tools, not the creative process.

Pete Lempert, who took over as CEO of TRG in March, explains how he's getting the agency back on the industry's radar five ...