The 2024 US election can serve as a case study in political campaigning, where traditional ad spending does not always guarantee electoral success ...

Swiggy’s initial public offering (IPO) experienced a slow uptake on the first day with subscription levels at just 12% overall. It received 1,89,80,620 share applications against 16,01,09,703 shares ...

Sourav Majumdar, Editor of Business Today, has announced his departure from Business Today. In a LinkedIn post Majumdar expressed gratitude for his team’s support and the “priceless” memories created ...

The CEO of IOAA, Praveen Vadhera discussed ‘all things outdoors’ with e4m with primary focus on Roadstar, THe Ghatkopar incident and illegal betting ads ...

Samarth Sharma has been with the news organisation for more than four years and was elevated as COO in January 2023 ...

In his victory speech, Donald Trump, the former 45 th and future 47 th President of the United States, took a moment out of a rhetoric attacking immigration to thank South African-born Elon Musk, ...

Promodome Communications has bagged the comprehensive advertising, marketing, and digital mandate for the first Kho Kho World ...

Edelman has announced that Rakesh Thukral will succeed Warren Fernandez as CEO for the firm’s operations in Asia Pacific ...

Rohan Nayak, Co-Founder and CEO of Pocket FM, will deliver a keynote at Web Summit in Lisbon, emerging as the only Indian leader from the entertainment sector and the only Indian keynote speaker at ...

This Diwali, Jio Studios, the entertainment division of Reliance Industries Ltd, launched more than a blockbuster. Alongside Singham Again, the studio premiered a new moving logo ...

The song is a part of the brand's Chhath Puja campaign and will be released across its media platforms, including YouTube, Facebook, and Instagram ...

Mentos, from the house of Perfetti Van Melle India, has announced a new campaign ‘Yes To Fresh’ that celebrates the fun transformation of boring, mundane moments into extraordinary experiences. The ...