World Rugby has announced a multi-year global merchandise and licensing deal with Fanatics, bringing an end to its previous ...

Boxing remains a vertical of interest to TKO but there will be no immediate move into the sport described "at its best as confused and fragmented, at its worst as broken" by president Mark Shapiro.

World Athletics has added a further Japanese brand to its sponsorship portfolio, agreeing a deal with Honda Motor Corp that will see the company supply electric vehicles at the 2025 World ...

With the likes of Aramco and Saudi Tourism Authority previously major IPL sponsors, the league is taking its high-profile ...

Alan Fagan, previously a leading European rights executive at ESPN, has been hired by the EBU as managing director of its new ...

Viaplay Group's tougher stance on business-to-business negotiations looks set to result in the end of a long-running carriage ...

Endeavor-owned hospitality company On Location has renewed one of its key contracts, extending with the National Football ...

Germany’s Sportdigital is closing in on an agreement to acquire the pay-television channels of Sport1 as the broadcaster now ...

The WTA Finals, the season-ending WTA Tour tournament, has returned to Chinese linear television for the first time since the ...

A series of raids have been undertaken in Paris this morning in relation to the conditions of CVC Capital Partners’ €1.5bn ...

JTBC's exclusive swoop for Fifa World Cup rights in South Korea has disrupted the joint pool strategy and only served to ...

The upgrade of the TCS Sydney Marathon to World Marathon Major (WMM) status is akin to “joining the Champions League” or ...