LinkedIn's new tools help optimize ad planning, streamline execution, and improve performance tracking to drive better results with less effort.
Major brands like Delta and Mars are embracing AI tools like digital twins and tapping into spiking neural networks.
Advertisers are grappling with trade-offs of AI-powered ad planning and buying tools for automating nearly every step in digital ad campaigns. The tools work by asking buyers for parameters for ...
INCYMO.AI launched its AI-powered creative platform for crafting mobile gaming advertisements.
Now the alarm bells should be seriously ringing: Microsoft has publicly disclosed plans for monstrous ads within Copilot, as well as a roadmap to what appears to be AI-driven advertising ...
On top of that, Meta is seeing improvements in the value of its ads. Not only are they more relevant due to the improved recommendation algorithm, but Meta's AI tools also are making it easier for ...
Previously, she was a writer and editor at MUO. The AI search engine Perplexity just debuted a new ad featuring Squid Game star Lee Jung-jae, who’s trapped in a room and must answer a series of ...
Creatopy, a startup that uses AI to automate the creation of digital ads, has brought on a new CEO ... Anthony Ha is TechCrunch’s weekend editor. Previously, he worked as a tech reporter ...
Search Engine Land » PPC » Google VP of Ads bets on AI to transform ads into tailored ... Anu Adegbola has been Paid Media Editor of Search Engine Land since 2024. She covers paid search ...