In an era of corporate reinventions, CK Birla Group's HIL Ltd transformed into BirlaNu and Aditya Birla Group unveiled a new brand identity for Hindalco Industries, reflecting a broader trend among ...

The digital-first approach is no longer enough. Consumers are fatigued by overproduced campaigns and AI-generated content.

With India's luxury skincare market set to hit $4 billion by 2035 homegrown brands are stepping up their game. CNBC-TV18’s ...

Turnover increased by 8.3% to EUR 456.2 million. Operating profit (EBIT excluding special effects) more than doubled from EUR 13.4 million to EUR 28.3 million.

If you've been dreaming of starting a business, you're in good company. In 2024, there was an average of 430,000 ... a loyal ...

SKIMS, the lifestyle company co-founded by Kim Kardashian and Jens Grede, has acquired SKKN by Kim from Kim Kardashian and ...

Global Cosmetics ODM (Original Development Manufacturer) Kolmar Korea has achieved a groundbreaking milestone by developing ...

Curious about the RTR badge on a Ford Mustang? Learn what RTR stands for and what makes these models special in the ...

First comprehensive revision of the Weleda logo and visual brand world in ... as part of its evolution as a purpose-driven company. “Refreshing our brand identity strengthens our positioning – ‘Beauty ...

Among these, logos are the most important for brand identification ... sets brands apart and creates positive associations with products. One example is cosmetics; companies might design their product ...

Lady Gaga's new Mayhem merch is ripping off a logo that Lost International has had trademarked since 2015, a new lawsuit ...

Interparfums, Estee Lauder and Covergirl's parent company, Coty, are "defensive" investments, analysts wrote in recent note.