Amazon's AWS, contributing significantly to operating profits with high margins, is expected to sustain growth. Read why AMZN ...

Shares of digital advertising giants Alphabet ( GOOG -4.89%) ( GOOGL -4.83%), Meta Platforms ( META -4.22%), and Netflix ( ...

Some of the most valuable companies in the world owe their success to digital platforms. But why do several companies fail ...

This siloed approach to marketing measurement isn’t just outdated—it’s actively costing brands money. As privacy changes ...

Millennials and Gen Z are redefining B2B transactions, seeking brand connections that resonate personally. A strong digital ...

Honolulu-based Hawaii Health Systems Corp.’s West Hawaii Region has rebranded with new logos for its hospitals, Big Island ...

With ‘Anytime is Pepsi Time,’ Pepsi’s senior brand director unpacks the brand’s global playbook, cultural agility, and the ...

Suhasan brings more than 10 years of B2C digital product and program management expertise specializing in customer experience journeys (CEJ), UI/UX optimization for mobile apps ...

Charlotte, N.C.-based Novant Health is the naming rights partner for the Charlotte Hornets’ new performance center. Under an ...

Generation Z is showing a growing interest in religion and spirituality due to their turbulent lives. Business models around ...

Competitive intelligence (CI) — the act of gathering and analyzing information about your competitors’ reach, audience, and ...

In the fast-paced and competitive world of e-commerce, businesses need reliable tools to stay ahead of the game. The right ...