Instead of making a spot of its own, Doritos revived its Crash the Super Bowl contest and challenged its fans: “Think you can make a better ad? Prove it.” Those behind the winning spot would receive a ...

Doritos Super Bowl commercial titled "Abduction" was the winner of a contest for creators to create a spot for the big game.

Either way, USA TODAY's Ad Meter champions have over the years displayed the wide range of approaches that can deem a Super ...

The stage is set for an all-out superstar showdown, and we’re not talking about the on-field action. With Super Bowl LIX ...

Walking around New Orleans in the days before Super Bowl 59, it was impossible to avoid the way that the sporting event has ...

and supplementary insight from Campaign's Best Places to Work Regular data-led insight reports from Campaign Red, our new global insights and data intelligence tool ...

Top agency executives weigh in on the smartest, most impactful and effective commercials to reach Super Bowl LIX viewers as ...

At a time when every news alert seems to deliver a seismic jolt about the world, these ads mostly touch on safe subjects we ...