Why is Baccarat Rouge 540 so famous? Rihanna complimenting me on a fragrance is surely a moment I’ll never forget; and part of the reason I’ll keep a bottle of this in rotation forever.

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Enter: pheromone perfume. First, let me explain what the heck pheromones are. “Pheromones are a form of biological, nonverbal communication,” says board-certified dermatologist Karan Lal ...

Guests will be taken on a ‘multi-sensory journey’ that includes smell, sound and even taste at The Perfume Shop’s latest London-based activation You need to be a subscriber to read this article. Click ...

I want to know what products everyone has in their make-up bag, what skincare we’re all using on our quest for glass skin and, most specifically, which perfume the woman I sat next to on the ...

2024 was no doubt the year of fragrance. #PerfumeTok garnered billions of views. Dozens of new brands hit shelves (Noyz, Tsu Lange Yore, 5Sens) and many made triumphant returns after years away ...

This fragrance has a skin-like quality, making it versatile and easy to layer with other scents – it pairs well with vibrant aromas, such as Gucci gorgeous gardenia (£80, Boots.com), for a ...

Fragrance has for years been beauty’s growth engine, a category that’s sustained strong sales and high consumer engagement since the post-pandemic boom. “During and after the pandemic, the category ...

We may earn an affiliate commission from links. Calling all fragrance lovers—have you added hair perfume to your shelf of favorite scents? I’d argue that aside from reformulated classics ...