With Google's automated PPC settings being optimized for its own performance metrics, advertisers must manage their bids, ...

Investing in PR and digital marketing helps your marine brand create authentic connections, build trust and shape your ...

Ray Philip Pine has been elevated to the role of Global Marketing Director – Hydration at PepsiCo Philippines. He took to ...

The Future of Paid Advertising Has Arrived In 2025, the pay-per-click (PPC) advertising landscape looks nothing like it did just a few years ago. Artificial intelligence (AI) has become the backbone ...

Digital media consultant Mark Challinor continues the News Horizons series by talking to the people shaping tomorrow’s media. In this issue, we have Richard Reeves managing director of the Association ...

Google updates its Unfair Advantage Policy, clarifying ad slot dominance rules. Here's what it means for advertisers and how ...

Google Search Console's new Merchant Opportunities Report lets retailers manage payment methods, ratings, and shipping ...

This is what AI is actually changing in B2B marketing — and why your next career move depends on how fast you adapt. The post ...

UAE Ministry warns of social media scams luring job seekers; many victims fall prey to these scams, fearing that taking time ...

India TV has issued a public advisory on LinkedIn warning against a false post that is currently circulating online, falsely ...

Applying for a new job? A human resources representative or hiring manager may not be the first to review your resume.

Media marketer Patrick Sinnott and a high profile man — who has obtained a gag order preventing the release of his name — ...