Google updates its Unfair Advantage Policy, clarifying ad slot dominance rules. Here's what it means for advertisers and how ...

Let’s be honest — if you’re not tracking which marketing channels drive results for your law firm, you’re essentially throwing darts in the dark.

In a “2025 B2B Marketing Trends Shaping the Future” report from MarketingProfs, the following trends will continue to shape marketing’s future: Predictive personalization. This involves using ...

The Democratic National Committee (DNC) is taking out a series of ads in Wisconsin newspapers accusing Elon Musk of ...

Social selling through LinkedIn can help sales teams work smarter, not harder, by prioritizing outreach to accounts that are ...

LinkedIn's new tools help optimize ad planning, streamline execution, and improve performance tracking to drive better ...

Jason Statham is open to work in a new piece of viral marketing for his latest action movie with 'The Beekeeper's David Ayer.

To use video effectively as a digital marketing tool, B2B companies can implement the following five strategies.

LinkedIn isn’t just a digital resume — it’s a powerful platform to grow influence, land high-paying opportunities, and ...

The PMCPA has dug into the industry’s LinkedIn activities once again. | The PMCPA has dug into the industry’s LinkedIn ...

Some organizations have used gen AI tools to achieve significantly better marketing outcomes. For example, Vanguard has used gen AI to increase LinkedIn ad conversion rates by 15%. Similarly, Unilever ...

NASA is rolling out a “weekly accomplishments app” for agency workers to track their productivity, a step toward complying with one of Elon Musk’s government-efficiency demands. “Today, we ...