After her performance for guests including Cooper Koch and Nicole Richie, the singer shared her love for the French brand and ...

ELF's CEO, Tarang Amin, said that "consumer mindset" was focused on the LA wildfires and "uncertainty around the TikTok ...

On the surface, it’s just makeup, but scratch a little deeper and this trend highlights a country divided across generational ...

However, in recent years, a growing number of Nigerian men are challenging these norms by embracing makeup, using it as a ...

Doechii has been gaining considerable momentum in the music world with TikTok-viral hits like “What It Is” and “Denial is a ...

It’s rare we see our most beloved celebs brave a bare-face on social media, but what’s even more rare is a no-makeup selfie. Lucky for you, I did some sleuthing and found some of our favorite celebs ...

A new trend called ‘Lockjaw’ has been making a lot of waves on TikTok. This has sparked intrigue and curiosity amongst ...

Thousands of TikTok videos have flooded the app, participating in the ‘unrecognizable makeup’ trend, all set to the viral ‘Lockjaw’ sound.

Young employees are dressing as they want at their workplaces. Fashion trends like ‘office siren’ and ‘corpcore’ have gone viral on TikTok. However, some of these work outfits have landed them in a so ...

Cobalt blue creates a striking contrast against dark skin. Add a fun twist by experimenting with marble or ombre designs in ...

Among the gleeful, confident, and casually cruel Trumpers who, after conquering Washington, have their sights set on the rest ...

In exploring what they stand to lose if ByteDance doesn’t secure an American buyer for TikTok, brands and influencers share ...