Primark shoppers have gone wild for a new collection that looks very similar to a popular influencer's brand, for a fraction ...

Though we at ES Best are massive supporters of the second-hand clothing community, the soaring popularity of vintage styles ...

Matilda Djerf seems to be angling for a rebrand after her Djerf Avenue scandal with a new brown hair colour. We investigate.

Fans of the luxury brand Djerf Avenue are seriously impressed with Primark's new sleepwear range. While some might think nothing compares to Djerf Avenue's beautiful robes and cosy loungewear ...

Not only did she spot ‘exact dupes’ to pyjamas from Matilda Djerf's brand Djerf Avenue, but she even went as far to hail the new range as the ‘best Spring collection yet’. Posting on ...

Finish the look off with shine spray for a glossy, smooth finish. If you’re looking for a bouncy hairdo, influencer Matilda Djerf has you covered. Whether you use a round brush or rollers, the ...

If you’re looking for a bouncy hairdo, influencer Matilda Djerf has you covered. Whether you use a round brush or rollers, the voluminous shape helps create movement and dimension to her blonde ...