Here’s what you need to know about You Fleur. Like the original You, it is anything but traditional. You won’t find classic perfume notes like jasmine, rose, or violet in this. Instead ...

A beauty writer's honest review of the new Glossier You Fleur, an ambrox and musk-based floral-meets-skin scent.

That same relationship can be seen in the Glossier You universe, where the new serene Glossier Fleur scent feels like a big sister to the original Glossier You perfume. Just like the other viral ...

No more looping them in with immature scents — a good flowery perfume can be sensual and alluring too. And that’s exactly what Kattan set out to do with Kayali’s newest creation ...

Like your go-to candy selection or tried-and-true dessert, gourmands can be a sweet treat in your fragrance rotation. Many of our favorite gourmand fragrances feature delectable food-related notes ...

I’m obsessed with the perfume, but I’m also not the only one. As one Anthro shopper wrote, “Fleur D’Oranger is my go-to. I keep getting compliments every time I wear it. Very pleasant ...

Thankfully, many of the best 2025 perfume trends have a long-lasting appeal that can supersede the virality of TikTok. "Consumers love the individuality of choosing a fragrance reflecting a mood ...

2024 was no doubt the year of fragrance. #PerfumeTok garnered billions of views. Dozens of new brands hit shelves (Noyz, Tsu Lange Yore, 5Sens) and many made triumphant returns after years away ...

We may earn an affiliate commission from links. Calling all fragrance lovers—have you added hair perfume to your shelf of favorite scents? I’d argue that aside from reformulated classics ...