The perfect "unrecognizable makeup" starts with a glowy base. This everyday invisible SPF 30 primer will not only give skin a ...

With awards season just kicking off, the Critics’ Choice Awards 2025 set a high bar for beauty inspiration, proving once ...

A TikTok trend poking fun at how conservative and Republican women do their makeup has gone viral, and proved to be divisive.

Summer is the perfect time to revamp your beauty routine, and this year, some trends are being left in the past as we embrace fresher, more modern looks. While some trends remain timeless, others can ...

Kline + Company state in its recent K-Beauty report: “After a temporary decline in the early 2020s, driven by shifting ...

Skin care pros often shake their head in disbelief at these skippable skincare trends, with some going the extra mile by ...

Learn about the best new hair, makeup, fragrance, and skin-care beauty products launching in February, according to our ...

Donni Davy, celebrity makeup artist and founder of Half Magic Beauty. She's also the makeup department head on the Max series ...

For a while, Lisa used the Laura Mercier Secret Camouflage Concealer to pinpoint conceal, but now she has created her own ...

"Microdosing makeup is a fantastic way to create a polished, effortless 'no-makeup makeup' look," an expert told Newsweek.

Here’s what my team of futurists at MarketsandMarkets has put together for 2025—15 trends they believe will be instrumental in shaping this year. Trump’s economic agenda signals a dramatic ...