“Say hello to your new sleep paralysis demon,” teased influencer Eleanor Barnes — in a harrowing how-to video that’s now ...

The growing customer segment demands inclusivity beyond shade ranges and textured hair lines. Here’s how brands will need to ...

The TikTok-viral Biodance collagen mask is the only skincare trend I keep coming back to. With a major discount on Amazon, it ...

In the market for a new pair of earbuds? Beats' Studio Buds+ are currently $70 off—and compatible with both Apple and Android ...

The Urban Decay All Nighter Primer is marked down to $31 during Amazon’s Big Spring Sale. Shop the skin-perfecting makeup ...

With the celebration of Valentine's Day, fragrance and gift sets were key sellers, while nighttime skin care also gained ...

Moroccan vs. Korean face mask: Which one is better for you?

Ponton’s adoration for fashion is unmistakable as she dresses to the nines for a night out surrounded by Michael Kors and ...

Promise. The emerging beauty trends of the moment feel a bit rebellious. As a beauty editor, I’m used to a “Florals for spring? Groundbreaking!” type of response when I ask makeup artists ...

South and Southeast Asia face the strongest wetting trends, while Europe, the Middle East and North Africa are becoming ever drier, researchers found in a study of 42 years of weather data drawn ...

Is makeup political? A debate is playing out on social media over beauty and what it might say about someone’s personal values. On one side, people are taking aim at so-called “Republican ...