After spending months in beta, the Firefly AI-powered video editing tool is available for all Premiere Pro editors.

Adobe ADBE launched Firefly Video Model-powered Generative Extend in Premiere Pro on Tuesday, which leverages AI to instantly generate and expand the length of video and audio clips. AI-powered ...

Jess started her career at TechRadar, covering news and hardware reviews. Adobe is updating Premiere Pro with AI-powered features that aim to provide creatives with faster and better video editing ...

At NAB 2025, Adobe also announces an AI clip search tool and caption translation, as well as new color management. After Effects and frame.io also benefit from upgrades. PC hardware is nice ...

Adobe Premiere Pro 25.2 becomes even more powerful with AI Generative Extend lets you plug gaps with footage that you forgot to take Other under-the-hood updates include faster processing and ...

Adobe is bringing powerful AI-driven features to its video editing and motion graphics software, Premiere Pro 25.2 and After Effects 25.2. After making major advancements in AI for image editing ...

Adobe has announced a range of AI-driven features and upgrades for Premiere Pro. The company has launched Generative Extend in Premiere Pro, which is powered by the Adobe Firefly Video Model and ...

"AI is not new—I have studied AI for 30 years," she said, while speaking on the sidelines of the Adobe Summit in Las Vegas. "There are progressions happening, for sure, but I don’t think we ...

Senior Vice President and General Manager of Digital Media at Adobe. "By harnessing the power of Firefly and our advanced AI capabilities, we're transforming the video editing experience and ...

In a new paper published in the journal Trends in Genetics researchers from the University of Vermont and Trinity College Dublin propose an innovative analogy between AI models and genetic ...