With a powerful logo and striking color, the brand captures and amplifies the spirit and energy of the WTA, bringing the drama of women's tennis to life like never before. Honoring the WTA's ...

Kristina Mladenovic isn't a big fan of the WTA's new logo as the six-time Grand Slam doubles champion questions who came up with this new design before stating that the old one was better.

standalone women’s tennis product in the world. These are the sorts of issues that promise to be defining for the WTA over the next few years — once debates over colors, fonts and logos subside.

The WTA announced a rebrand Thursday, and the initial discussion will likely centre on the merits of the new logo, color scheme ... the governing body of women’s tennis is aiming to put itself ...