The Nike Air DT Max '96 shoes Kendrick Lamar wore during his Super Bowl Halftime Show performance have gone viral this week, ...

Colorado Buffaloes coach Deion Sanders is a celebrity figure in football. Despite the fact that he retired from the game years ago, his branding remains popular among fans.

Deion Sanders’ iconic Nike Air DT Max '96 has surged in value on the secondary market following Kendrick Lamar’s Super Bowl ...

Shedeur Sanders stayed loyal to his father and his Nike sneakers after turning down an offer to receive some rare Jordan ...

Kendrick Lamar made history with his Super Bowl Halftime Show performance on Sunday night, setting the new all-time ...

Colorado Buffaloes head coach Deion Sanders is currently in New Orleans for the Super Bowl weekend. After dazzling on the red ...

Colorado Buffaloes coach Deion Sanders, who is worth $45 million (per Celebrity Net Worth), has built a reputation for ...

The resurgence of the Nike Air Diamond Turf sneakers marks ... demonstrating the lasting influence of Deion “Coach Prime” Sanders in both athletic and fashion spheres. The unprecedented ...

After initially announcing that Nike was releasing the sneakers Deion “Coach Prime” Sanders wore during his NFL days, the Nike Air Diamond Turf, the footwear has reportedly sold out.

Nike is bringing that energy back with the "Signing Day" edition of Deion Sanders' first signature shoe, the Air Diamond Turf. Check out the official photos.

The signature shoes of Colorado head coach and Pro Football Hall of Fame defensive back Deion Sanders have made a return. Sanders' Air Nike Diamond Turf 1 sneakers released online at 10 a.m. ET on ...

NFL Hall of Famer Deion ... it,” Sanders said on Full Size Run. “You’ve got to be careful how you treat people because you never know,” he said. Although Sanders signed with Nike in ...